What is a strategic buyer? Who are they and why should I sell them my business? 

There are many articles and posts which have talked about all the things you can do to improve the value of your business and improve the likelihood of achieving a successful sale. Most of them focused on improving  profitability, reducing costs, systemizing your business, improving policy and procedures, updating your IT, and automating your processes.

We do many of those things in our work with clients on maximizing the value of their business and they can all improve profit which is one side of the valuation equation. But none of them make as much difference as the most important thing you can get right in preparing your business for sale.

Watch this webinar and find out the most important factor to influence the selling price of your business.